Business Strategy

GITEX GLOBAL 2022: Believe the hype – it’s here

Welcome to GITEX GLOBAL. As the year started with the global tech rout, on-going inflationary concerns and the recent rebound, yet the tech industry is teeming with great optimism and opportunities at GITEX GLOBAL, as...

Keeping compliant as Australia’s workforce defaults to digital 

Jeremy Paton, Team Engagement Solutions Lead, APAC, Avaya, examines how evolving consumer habits and expectations can affect the cybersecurity of businesses while staying compliant.  Australia’s appetite for digital s...

Network modernisation: The key to the future of healthcare

As healthcare organisations continue to introduce IoT devices to their operations, their digital success stories depend on one fundamental component – a reliable network. Jacob Chacko, Regional Director – Middle E...

Five keys to a great e-commerce strategy in 2022 

In today’s world, a strong e-commerce strategy is vital for the success of retail brands and businesses hoping to maintain their spot in the market. Shahid Nizami, Regional Vice President, Asia Pacific and Japan, Act...

Nine reasons to use quizzes for lead generation 

Riddle has announced the release of its Quiz Marketing Benchmarks Report – the first data-driven analysis about using online quizzes for marketing, data collection and audience engagement. Based on 3.3 billion data p...

How M&S connected with customers during the pandemic 

E-commerce is a rapidly growing industry and more companies in the retail sector are transitioning online. Annie Gardner, Omnichannel Customer Experience Manager at Marks & Spencer, speaks to us about its...

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