Customer Experience
Sovos introduces Compliance Cloud to help businesses navigate global tax and...
Sovos, a compliance company, has announced the launch of the Sovos Compliance Cloud, a solution that unifies tax compliance and regulatory reporting software in one platform and provides a holistic data system of...
Driving change: the shift from CRM to CX
Customers demand more from brands than ever before. Businesses need to provide a unified experience across all engagements, starting from the very first time an individual encounters a brand. Suvish Viswanathan,...
IBM study: CEOs embrace AI as productivity jumps to the top of their agendas
A new global study by the IBM Institute for Business Value, which surveyed 120 CEOs from the Middle East, reveals that leaders across the region identify productivity and customer experience as their top priorities...
Charlton Morris transforms the hiring value chain with recruitment analytics
Charlton Morris is a talent solutions firm with offices in Leeds, Manchester, Peterborough and London. The firm specialises in recruitment for the life sciences, medical and industrial sectors. Charlton Morris’ vision i...
Peak District hotel provides peak digital journey
Wildhive Callow Hall is providing the ultimate customer experience courtesy of its partnership with onejourney. The ‘back to nature’ luxury hotel wanted to excite its guests’ with a digital-first, seamless booking exper...
The importance of CRM implementation strategy for the growth of SMEs
Keeping your customers happy is the top priority for SMEs. And one way to do this is by using customer relationship management software. Before using this important technology, SMEs need to have a clear understanding...
Editor’s Question: How do you improve your customer relations?
Businesses need to constantly keep up with the ever-changing demands of customers. Five experts discuss how to improve customer relations, starting below with Jean-Michel Moutot, a Professor at Audencia Business...
Infobip hosts Ghana Business Breakfast to show how new technologies shape CX...
Infobip, a global cloud communication company for businesses and a leader in omnichannel customer engagement, recently held its Ghana Business Breakfast event in Accra, Ghana. The event focused on the transformative...
Do you measure up to the expectations of ‘never normal’ customers?
The world is changing. Customers are changing. And businesses need to adapt to these constant changes which seem to be happening faster than ever before. So what does the new customer look like today? Steven Van...
South African financial institutions adopt omnichannel strategies to retain...
Dean Baker, Industry Team Lead: BFSI Southern & East Africa at Infobip, explains below how financial institutions in South Africa are redefining customer experience. While digital banking has gained widespread...
Largest ever HYPERVSN holographic display unveiled at Las Vegas MSG Sphere
State-of-the-art music and entertainment venue, MSG Sphere, is the world’s largest spherical structure at 366 feet tall and 516 feet wide – tall enough to fit the Statue of Liberty inside. Now open to the public, t...
E-commerce report: 64% of UK consumers favour personalised video chat demos
A recent survey conducted by Stellar Global, a leading innovator in virtual retail experiences, has shed light on the increasing significance of video chat in enhancing the way consumers engage with online...
Harrods appoints Incubeta to accelerate its global digital marketing presence
Harrods, a leading luxury department store, has appointed Incubeta to manage its global digital marketing account following a competitive pitch. The strategic partnership will focus on accelerating digital growth...
Growing brands that stand out in our ever-changing world
Kantar is a leading data and analytics consultancy that helps advertisers, publishers and retailers make informed decisions through consumer insights. Its Marketing Trends 2025report provides a comprehensive look at...
How mobile apps are changing the game for fans
Mobile apps add so much to a sports fan’s enjoyment of the game, whether they are at home or in the stadium. Steve Tan, Vice President and General Manager EMEA/APAC at Airship, outlines how sports marketers can make t...
Non-gaming ad spend increases 48% year-on-year
AppsFlyer, a global leader in marketing measurement, attribution and data analytics, has released its annual lookback at the past year’s mobile app trends. The year saw notable growth in user acquisition ad spend...
Agentic era gives birth to a new branding paradigm
Amdocs, a leading provider of software and services to communications and media companies, has released a global study, Rethinking Brand and Customer Experience in the Agentic Era, commissioned by Amdocs in...
Oxylabs reveals manipulative pricing trends during major shopping events
Many consumers believe they are scoring a great deal during Black Friday, Cyber Monday or other major shopping events – but are they? A new study from Oxylabs, a leading provider of web intelligence solutions, reveals t...
TikTok marketing strategy: Why business leaders can’t afford to ignore TikTok
With over 1 billion users, 92% of whom act after engaging with content, TikTok is vital for marketers in 2025. Its diverse ads, broad reach and innovations like TikTok Search Ads and Smart+ are redefining brand...
How to make your social media corporate-approved
A recent survey revealed that 70% of employers utilise social networking sites to investigate job candidates, and among them, 57% have discovered content that led them to decide against hiring certain applicants....
Emplifi reports Instagram Reels outperformed video content across Instagram,...
A good social media plan can make a huge difference to the success of SMEs. But where should companies focus their efforts? Based on social video content from thousands of global brands, Emplifi’s findings reveal a n...
Genesys to acquire Radarr Technologies to unify the customer experience
Genesys, a global cloud leader in AI-powered experience orchestration, has entered into an agreement to acquire Radarr Technologies, a leading AI-based social and digital listening, analytics, and consumer engagement...
Editor’s Question: How can executives use social media more...
Love it or hate it, social media has the power to grow your business. But for some, it can seem like a daunting place, especially if you are representing your business. There may be questions about what you can/cannot...
TikTok shakes up South Africa’s social media Big Five
The ‘Big Five’ social media platforms in South Africa have been shaken up, as TikTok leaps past Instagram into second place and challenges the dominant social network, Facebook, in several segments. This is one of the key...
A Lynchpin Media Brand