Navigating a successful rebrand
A rebrand can bring many opportunities for businesses, and it, of course, brings challenges. Having just navigated a successful rebrand, Kirsten Allegri Williams, Chief Marketing Officer (CMO), Optimizely, has top...
A rebrand can bring many opportunities for businesses, and it, of course, brings challenges. Having just navigated a successful rebrand, Kirsten Allegri Williams, Chief Marketing Officer (CMO), Optimizely, has top...
Rebranding naturally has to involve change and this can sometimes be hard to drive forward within a business. But Paul Stoddart, CMO at Epicor, said that many exceptional results in his career have only happened as a...
The global pandemic prompted a rapid acceleration of Digital Transformation built on identity security, with aims to win the loyalty of a new generation of shoppers. Emma Maslen, VP and General Manager, EMEA &...
We would all love to believe that come the summer, our lives will go back to pre-COVID ways, with us heading straight back to live events, conferences, packed sports games and full arena shows. In reality, this past...
Singapore-based Eugene Chng, AVP for Asia, Hyland, tells us banking and finance organizations can march boldly into the future with a clear customer experience and content strategy. As organizations across the...
CLG, a top-tier North American esports organisation, and Logitech G, a leading innovator in gaming technologies and gear, have announced a multi-year partnership that names Logitech G the Official Peripherals Partner...