Harrods, a leading luxury department store, has appointed Incubeta to manage its global digital marketing account following a competitive pitch. The strategic partnership will focus on accelerating digital growth...
Kantar is a leading data and analytics consultancy that helps advertisers, publishers and retailers make informed decisions through consumer insights. Its Marketing Trends 2025report provides a comprehensive look at...
Mobile apps add so much to a sports fan’s enjoyment of the game, whether they are at home or in the stadium. Steve Tan, Vice President and General Manager EMEA/APAC at Airship, outlines how sports marketers can make t...
AppsFlyer, a global leader in marketing measurement, attribution and data analytics, has released its annual lookback at the past year’s mobile app trends. The year saw notable growth in user acquisition ad spend...
Amdocs, a leading provider of software and services to communications and media companies, has released a global study, Rethinking Brand and Customer Experience in the Agentic Era, commissioned by Amdocs in...
Many consumers believe they are scoring a great deal during Black Friday, Cyber Monday or other major shopping events – but are they? A new study from Oxylabs, a leading provider of web intelligence solutions, reveals t...
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