Sales & Marketing

Celebrating gender equality and removing barriers for women in the legal...

Litera offers marketing and business development solutions purpose-built for law firms. The American company is the result of more than 25 years of experience delivering innovative document technology solutions to...

Significant growth in digital marketing skills carries the IT, technology and...

2023 has been a year filled with unprecedented challenges affecting every industry, including IT, technology and telecoms, with the cost of living crisis remaining a prominent concern. Businesses across the sector...

Almost two-thirds of marketers still lack a clear plan for cookieless...

Despite Google’s announcement that it will begin phasing out support for third party cookies in Chrome, 63% of marketers still have no clear strategy for cookieless personalisation. That’s according to a survey fro...

Utilities businesses revealed to have the best performing websites

The utilities sector has been crowned the industry with the best website performance last year, research shows. Out of all those featured on the FTSE 100 and 250 indexes, utilities came out top in a major change to...

Over half of Brits believe broadband providers profit from baffling jargon

Two-thirds of Brits (63%) find the language used by broadband providers baffling, according to a new report by comparison site Broadband Genie. UK broadband customers were presented with a range of terms used by...

Poor profitability tracking in retail marketing risks the financial stability...

Less than a third (32%) of retail marketers are currently measuring the profitability of their digital marketing efforts, despite eight in ten (80%) stating the metric is an important KPI for them. This is risking the...

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