Insights

Callsign warns half of MENA consumers trust organisations less after...

Callsign, a digital identity pioneer, revealed that the rise of scams is harming organisations’ reputations across the world. The global study of consumers revealed that just receiving a scam message purporting t...

Cybersecurity is more than a tech issue – it’s a business problem too

A concerning number of South African companies are not prepared for the inevitability of a cyberattack despite the significant financial and reputational risks, according to Ryan Mer, Managing Director, eftsure Africa,...

Plant-based meat market continues to grow due to rising consumer awareness...

The food and drink sector naturally changes and innovates due to different factors including changing customer tastes, education and availability of products. One area of the food market which has seen huge growth is...

How Middle East innovators have made sustainability an economic imperative

The COVID-19 pandemic has brought climate change into the world’s focus more than ever before. The lockdown restrictions resulted in a 7% drop in global greenhouse gas emissions in 2020 but it is predicted that e...

Editor’s Question: How have customers’ expectations changed within the l...

Martin Taylor, Deputy CEO at Content Guru explains how customers’ expectations have changed in the last 18 months. Consumer behaviour is far from motionless – it’s a constantly shifting and evolving. Pre-pandemic, man...

Editor’s Question: How have customers’ expectations changed within the l...

Dave O’Flanagan, Chief Product Officer of Sitecore explains how customers’ expectations have sky-rocketed during the pandemic and how companies can meet these expectations. Customer expectations are always e...

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